2a. HEROES AND CELEBRITIES

We live in a media-obsessed culture. The society reaches out for heroes and celebrities because of their beautiful and fascinating images presented to the public by the media. Any sane person would like to associate and identify with success, fame, and power which are some of the characteristics of celebrities and heroes.

Human beings are influenced by their senses-sight, touch, hearing etc and this generation has been blessed with a lot of technological and scientific advancements which enables the media industry to flourish greatly by harnessing the power of technology.

For instance, through the media, people get familiarized with sport's heroes like Michael Jordan, Tiger Woods etc and a lot looks up to them as standard of achievements and success while people like Martin Luther King, Jr., President G.W. Bush are celebrated for their determination, courage and power.

The impacts that the interaction with some heroes and celebrities have brought into our lives cannot be over-emphasized. Many people with low self images have rose up to become great people in the society by mastering virtues like courage, determination and boldness displayed by heroes like Martin Luther King Jr., Andrew Carnegie et al.

Conversely, many lives have been destroyed (especially the youths) by watching the lifestyles and "virtues" displayed by some celebrities (rogues). Through the multifaceted advancement in technology empowered by the media and vice versa, our society is been plagued by vices such as crime, sexual perversions, hooliganism, pornography, murder, suicides to mention a few.